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Our History
Seybold Publications & Seybold
Consulting Group
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| formed by John W. Seybold
in 1971 |
1971
- Publish The Seybold Report, focusing on pre-press
composition and typesetting technologies.
1976
- Patricia Seybold Launches Seybold Report on Word
Processing, later renamed Seybold Report on Office Systems, Provides
Consulting and Seminars.
1980
- Seybold Launches Seybold Report on Professional
Computing; Jonathan Seybold launches Seybold Seminars—the premier
conference in the pre-press publishing systems market (later sold,
along with Seybold Publications, to Ziff-Davis).
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| John W. Seybold |
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| spun off by Patricia
B. Seybold in 1985 |
1985
- Patricia Seybold spins Patricia Seybold’s
Office Computing Group out of parent company, later renamed: Patricia
Seybold Group—Publishes: Patricia Seybold’s Office Computing
Report, Patricia Seybold’s Network Monitor, Patricia Seybold’s
Unix in the Office; Provides Consulting and Runs Seminars.
1988
- Patricia Seybold Group runs its first Patricia Seybold’s
Executive Forum (October) and Patricia Seybold Technology Forum (April).
Speakers throughout the years included: Bill Gates, Dr. Wang, Robert
Reich, George Conrades, Bill Joy, Jim Allchin, Skip Walter, Meg Lewis,
and a host of IT luminaries. leading edge early adopters of technology
and business visionaries.
1989
- Patricia Seybold helps to form the Object Management
Group by recruiting members, facilitating meetings, co-creating the
strategy.
1990
- Jonathan Seybold sells original parent companies--Seybold
Publications, Seybold Consulting Group and Seybold Seminars—to
Ziff-Davis, who sold them in turn to Softbank, who sold them to Key3Media,
who then sold them to MediaLive.
- Patricia Seybold Group (happily independent and
privately held) launches Notes on Information Technology (NOIT) the
first client-interactive research service published in Lotus Notes,
covering Groupware, Open Systems and Distributed Computing.
1994
- Patricia Seybold Group offers five Web-based research
services—E-commerce, Data Warehousing, Open Systems, Distributed
Computing and Workgroup Computing; Patricia Seybold shifts company’s
strategy from information technology research and consulting to research
and consulting on customer-impacting IT and customer-centric business
strategies.
- Patricia Seybold launches Patty’s Pioneers—by
invitation only peer group of IT architects pioneering in distributed
object computing.
- Patricia Seybold Group evolves its large format
conference business into interactive workshops, featuring a new interactive
design methodology, later to be named Customer Scenario® mapping.
1998
- Patricia Seybold Group merges separate research
services into a single weekly Strategic Research Service, later renamed
the Customers.com Advisory Service.
- Business Best-seller published: Customers.com: How
to Create a Profitable Business Strategy on the Internet and Beyond,
authored by Patricia Seybold with Ronni Marshak.
1999
- Patricia Seybold launches Patty’s Visionaries—by
invitation only peer group of E-Business and Customer-centric Executives.
2000
- Patricia Seybold Group begins licensing its Customer
Scenario® Mapping methodology.
2001
- Ground-breaking book published: The Customer Revolution:
How to Thrive when Customers are in Control, authored by Patricia
Seybold. Patricia Seybold Group Develops Quality of Customer Experience
(QCE)SM methodology and Customer Flight DeckSM performance monitoring
framework.
- “Get Inside the Lives of Your Customers”
by Patricia Seybold published in the Harvard Business Review, May,
2001.
2003
- “Tween” Research published: BRANDchild:
Remarkable Insights into the Minds of Today’s Global Kids and
their Relationship with Brands authored by Martin Lindstrom, co-author:
Patricia Seybold.
- Patricia Seybold Group launches new interactive
workshop series: Executive Strategy Seminars in: Enterprise Content
Management, Portals, Multi-Channel CRM and Services-Oriented Architecture
along with Introduction to QCESM 101: Customer Scenario® Mapping.
2003/2004
- Patricia Seybold Group produces research designed
to support customers’ decision-making when selecting customer-impacting
technology solutions. Each topic area includes: Executive Guides,
Evaluation Frameworks, Product Comparisons, In-Depth Product Reviews
and Bull’s-Eye Ratings in the following topic areas: Campaign
Management; Collaboration; Customer Intelligence; Customer Data Warehousing;
Enterprise Content Management; Multi-Channel CRM; Portal Platforms,
Search and Navigation for Customer Self-Service; Search and Navigation
for Product Information; Web Services Deployment Platforms.
2004/2005
- Patricia Seybold is the Subject Matter Expert for
American Productivity and Quality Council’s (APQC) benchmarking
study “Managing the Total Customer Experience”.
2005
- Patricia Seybold Group Launches QCESM Community of
Practice.
Patricia Seybold’s two brothers are also industry
luminaries:
- Jonathan Seybold,
who pioneered electronic publishing and desktop publishing.
- Andrew M. Seybold,
who is the leading guru in mobile/wireless computing.
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| Patricia B. Seybold |
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